CREATE: Public Relations

Search Engines Have Changed Public Relations | by Mark W Lamplugh ...

I have researched and analysed 5 PR Objects for my Individual Assignment 1. They each fall under a PESO Category. The Journey was tough but i was able to learn a lot of new things via the analysis of the PR objects. Each had its own Pros and Cons relating to its overall effectiveness. Some were very interesting, some were just average

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Now, for my Individual Assignment 2, i am tasked to RE-CREATE any of the two PR objects that i analysed in my IA1. This means to make it BETTER, more EFFECTIVE by changing the visuals, content or medium of distribution. Below is the Two Re-creation of PR objects:

RE-CREATION: 1

The First PR object that i want to Re-create is the KFC’s Mozzarella Double Down Article by EATBOOK. The Original Article. ^ This is a EARNED media, with a sub category of Blogger outreach. EATBOOK, published a article on their website reviewing KFC’s new product, the Mozzarella Zinger Double Down. It was a good partnership…

RE-CREATION: 2

The Second PR object that i want to Re-create is the Launch of GOMO by Singtel On my Individual Assignment 1, i analysed the PR object carried out by Singtel for its new product launch of GOMO. They used OWNED media, in which they distributed the news of this new product launch in their owned…

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